In 2017 Inventory shrink cost the US brick-and-mortar retail industry $48.9 billion. Here are some strategies for improving communications and reducing shrink.
Facebook has always evolved, but this time feels different. Learn how Facebook’s changes impact your social media strategy and overall marketing efforts toward reaching consumers.
Digital marketing efforts should include a variety of strategies in order to boost engagement. Learn to perfect your customer relationship through social media, web and email.
NASHVILLE, TN, September 29, 2017 – The Nashville Chamber of Commerce held its annual celebration Thursday, September 28 at the Country Music Hall of Fame and Museum’s Event Hall. Along with Stephen Davis, CEO of Kingdom Cleaning, k2forma President and...
Many entrepreneurs’ initial reaction to building a brand is to design the logo first. However, the logo and other tangible components aren’t nearly as important as the strategy and thought that need to come first.
What started as a market filled with beauty brands has ballooned into a diverse industry with specialty boxes fulfilling a multitude of interests. How can small and boutique retailers capitalize on this trend of subscription boxes?