2012 Democratic National Convention
Skills Design, Brand Strategy & Activation
k2forma was selected by the CharlotteIn2012 Host Committee to help create the brand experience for the Democratic National Convention in Charlotte, North Carolina in September 2012. Take a look at the time-lapse video we made to showcase our process as well as some of the many pieces we created; from the proposal through to the big event!
Take a peek at the design process in fast motion. This little video shows all of the tweaks and decision making that goes into designing.
We created more than just the logo and city-wide signage. We developed communications materials for all levels of multiple organizations and events. In addition, we developed the web layout for the 2012 Democratic National Convention web site, along with their social media assets.