We’re a stone cold
pack of weirdos.

(but we’re damn good at what we do.)

Kelly Koeppel

Kelly founded k2forma in 2007. Over the past fourteen years, she has guided k2forma’s creative growth and expanded the company’s creative reach nationally. She leads the team through all aspects of the creative process as well as being point of contact for clients.


Margaret Wray
Project Manager

Margaret is the core processor at k2forma. She coordinates all of k2forma’s client needs and helps manage communications. You’ll never catch her watching a horror movie, but she braved the streets of NYC for 15 years.


Elle Thomas
Project Coordinator

Elle is our project coordinator guru. She makes sure things are getting done efficiently and in a timely manner. Along with her devotion to deadlines, she is devoted to her YouTube channel.


Kelly Kraisinger
Content & Ecomm Strategy

Kelly works with k2forma’s clients to craft content, including messaging and strategies that build brand visibility and connect with audiences. When she gets that ‘mad scientist’ look in her eye, you can bet that whatever comes next is gonna be good!


Kevin Clark
Graphic Designer

Kevin creates the stunning illustrations and graphics that are unique to each client and their primary audiences. He’s self-taught and self-propelled. He’s even certified to drive aircraft and propeller-powered cars.


Bianca Herron
Content Writer & Editor

Bianca is a lover of the written word – poetry, scripts, novels, fiction, manuals…you name it and she’s written it! Her passion for writing is, however, closely matched by her passion for Janet Jackson. Brilliant writer and great taste in music…we are so lucky to have her on our team!


What we are all about

The principles of k2forma are the cornerstone of every project we do.
When choosing to work with us, this is what you can expect.


We are not a bloated and lumbering process-laden agency. We are lean and nimble and fast on our feet.



We are not mean or angry or out for creative revenge. We’re not in the business of making someone else feel inferior in order to sell a product.


We are not gluttonous, gratuitous showboats. We do what is right for the client however humble or elaborate it may appear.


We are not the ‘make it pretty’ people. We work smart, we tell stories, and we solve problems.



We are not followers of convention nor do we espouse the ‘safe route’. We feel that if you want to stand apart from the herd, you need to take a few risks.


We are not cavalier or foolish. This is serious business to us and we live it. Every aspect of our lives is touched by this passion to create excellent work.

Contact Us

209 10th Ave. South, Suite 426
Nashville, TN 37203

P: (615) 528-3364
E: info@k2forma.com