Cannabis Branding
Since 2007, k2forma has been creating compelling brands and memorable campaigns for clients nationwide across many industries. Branding and marketing for cannabis, hemp, and cbd can present unique challenges. As the cannabis industry is quickly expanding and changing, having a trusted partner is more important than ever. We recognize the need to educate consumers while conveying what truly makes your product unique.
With our design, marketing, and analytics team on your side, you’ll get a brand that retailers and customers can trust and will love.
Compliance
We help you navigate the complexities of cannabis marketing and compliance that vary from state to state. Market with confidence knowing that your campaigns are compliant.
Market Research
Research is the foundation of any good marketing strategy. Knowing where the best opportunities exist will ensure your brand and messaging reaches your customers.
Design
We’ll push your brand well beyond the preconceived notions and expectations of the industry. Count on an innovative mark and unified graphics that speak to your brand promise.
Advertising
Advertising can pose hurdles for cannabrands, but we know where and how we can talk about your brand. We’ll help you reach new customers while maintaining full advertising compliance.
Social Media
Share your brand story and let your audience know who you really are. We identify and manage your social platforms to deliver content that people want to share.
Analytics
Complex analysis doesn’t have to be restricted to data scientists. Our reports are easy for your whole team to understand and employ across your social, web, content, customers, and more.
Click Here to Read our 2020 Cannabis, CBD and Hemp Industry Update
Proven Success
By providing full-scope strategy and marketing efforts, we’ve seen tangible success with our clients.
Over the span of a year, we grew one client’s search visibility to rank on page one of Google results for 14 different keywords as compared to starting out with one ranking keyword.
Additionally, we grew their social following by 12.2% between January 2017 and January 2018. Their social following is now consistent with their market and competitors, and their visibility is above and beyond. With a 121.7% increase in impressions, we were also able to grow their engagement up 22.6%. Their overall web content engagement has performed at similar rates, where our content strategy has helped generate nearly 30% of total site traffic.
%
Increase In Impressions
%
Increase In Site Visits
%