Honoring the hand crafted tradition of fine chocolates that Tempered creates, we designed their brand to be hand crafted with a uniquely French story of a mischievous cat, a forlorn cow, a missed connection on a bicycle, and a man who is late for his vacation. Delicate and playful, just like their chocolate.
Honoring the hand crafted tradition of fine chocolates that Tempered creates, we designed their brand to be hand crafted with a uniquely French story of a mischievous cat, a forlorn cow, a missed connection on a bicycle, and a man who is late for his vacation. Delicate and playful, just like their chocolate.
Brand Statement
Tempered is where people can escape the norm and enjoy a high-quality experience. Handcrafted chocolates and a unique atmosphere offer a respite from monotony and renews your sense of wonder. Once you pass through the front door you’re transported to a small village in Alsace-Lorraine, where time slows down and conversation picks up.
Brand Statement
Tempered is where people can escape the norm and enjoy a high-quality experience. Handcrafted chocolates and a unique atmosphere offer a respite from monotony and renews your sense of wonder. Once you pass through the front door you’re transported to a small village in Alsace-Lorraine, where time slows down and conversation picks up.
Our Approach
We worked with the team at Tempered to help them define their focus as high-quality chocolate. We then developed this idea that the brand itself would tell a quirky story in little pieces – just like chocolate – on its own it’s wonderful but put it all together and it’s magical. We illustrated the characters and elements and built the brand which included packaging, signage, web site, t-shirts, and more.
Our Approach
We worked with the team at Tempered to help them define their focus as high-quality chocolate. We then developed this idea that the brand itself would tell a quirky story in little pieces – just like chocolate – on its own it’s wonderful but put it all together and it’s magical. We illustrated the characters and elements and built the brand which included packaging, signage, web site, t-shirts, and more.
Working with the Tempered team, we developed
a new web site that makes it easier for customers
to order and purchase their fine products. This site
opened up their opportunities to sell to customers
outside of Nashville.
Rebranding and refining the business strategy
helped clarify the focus and brand story for Tempered.
It also helped spark that joy that so many small businesses
were lacking after so much heartbreak.